On the recent management changes, the CEO said Frontier Car Group (FCG) which had invested in Cars45 Series A Funding raised in May 2017 was acquired by OLX Group in November 2019 to demonstrate their ambition to lead the used car online market.
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We have a generic name for our startup (Milk) which is easy to remember and people tend to like it, but will be very difficult to rank highly for.
I’d like to keep it, but I understand the challenge regarding search. I’d prefer to change now than a year down the road
if you’ve started a business with a generic name and stuck with it — or changed it — i’d love to hear how it went.