I was stuck at 190 email subscribers for the longest time. Yet, I have over 1,000 Twitter followers. So, I figured why not DM each follower individually telling them about my weekly newsletter?
I went into this not expecting much of a response from a majority of people. But to my surprise, my approach is working – people are even thanking ME for adding them to my list.
Here's how the DM looks:
"Hey [NAME], [insert personalized compliment here / ask a question about their favorite sports team].
Just wanted to let you know that I run a newsletter (free) that I send out once a week recommending great articles, videos, and podcast interviews on the most inspiring underdog stories in sports.
If you’re interested, send me your email & I’ll add you to my list!"
I've found that the key is to be totally genuine – find some common ground with the person you're reaching out to and legitimately start a conversation. Then throw in your elevator pitch – position it as something that'll be valuable to them (i.e. providing interesting sports stories to fans who are currently starving for sports of any kind).
So far, I've sent ~ 100 DM's and am currently sitting at 230 subscribers. Let me know if this strategy works for you!
submitted by /u/TheBodhizaffa
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